“Supermarket” honey is blended to achieve a
generic sameness. This very distinctive black
sage honey is from Savannah Bee Company.

As with wine, it’s the difference between a bland jug wine and a varietal wine, which has the distinctly delightful characteristics of its particular grape.

And as with wine, different honeys pair better with certain foods. See this comparison of nine top varietal honeys and the foods they complement.

There are many different kinds of honey—300 varietals in the U.S. alone. While some people might make it a life’s work to try all of them, start small. In fact, start with the pairings we’ve just mentioned.

Life’s too short to stick with generic honey.

Like flavored honey? These creme honeys in six flavors—apricot, blackberry, cranberry, lemon, raspberry and spiced—are among our favorites.