HI-CHEW Doughnuts With The Doughnut Project
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June is National Candy Month, and there’s more than one way to enjoy your favorite candy. Make s’mores with your favorite chocolate bar. Top an ice cream sundae with M&Ms. Chop peppermint patties and mix them into yogurt or ice cream. And now: turn them into filling for doughnuts. That’s what HI-CHEW did. The immensely fruity, intensely chewy candy brand teamed up with New York City’s The Doughnut Project to celebrate their pouch of Fruit Combos (photo #3). The result: Strawberry Squeeze, a one-of-a-kind doughnut that highlights the latest HI-CHEW flavor, Strawberry Lemonade (photos #1 and #2). The doughnut creation is available for a limited time: Thursday, June 17th through Saturday, June 19th at The Doughnut Project’s West Village location (10 Morton Street, New York City). The first 10 customers to purchase a Strawberry Squeeze doughnut each day will receive a free HI-CHEW Fruit Combos Standup Pouch. Pouch notwithstanding, these doughnuts are a real treat, filled with two different pockets of creamy fruit flavors that comprise Strawberry Lemonade: If you love a doughnut with one filling, imagine the thrill of two! Covered with a red glaze, they are works of art! And may we say…DEE-licious! Where there is candy, there is happiness. Where there are doughnuts, there are equal happiness, too. So even if you can’t get to The Doughnut Project to buy some, and don’t have the chops to make your own filled doughnuts (join the club!), think of ways to include HI-CHEW in your other foods. Earlier this year, HI-CHEW launched a new Fruit Combos Standup Pouch, featuring individually wrapped Tropical Smoothie, Piña Colada and new Strawberry Lemonade. As the winner of the 2020 HI-CHEW Fantasy Flavor Games, Strawberry Lemonade continues to grow in fanfare and excitement. The history of Morinaga, the manufacturer of HI-CHEW, stretches back more than a century when company founder Taichiro Morinaga brought his candy making skills to Japan from Americas. HI-CHEW has long been the best-selling soft candy in Japan. And then, the chewy candy came to the U.S. It’s currently offered in Açaí, Apple, Banana, Grape, Green Mango, Kiwi, Sweet & Sour Watermelon and Strawberry. Other flavors are available in combo bags: Discover more at HI-CHEW.com. The Doughnut Project is a small-batch, handcrafted doughnut shop located in the West Village of Manhattan. The shop creates unique flavors inspired by the amazing foods and creative cocktails of New York City. The doughnuts have glazes, fillings, and toppings that include out-of-the-box ingredients such as bacon, beets, olive oil, ricotta cheese, sesame seeds, black pepper and sea salt. The shop creates new intriguing flavor profiles on a regular basis and sells out daily. |
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