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THE NIBBLE’s Gourmet News & Views

Trends, Products & Items Of Note In The World Of Specialty Foods

This is the blog section of THE NIBBLE. Read all of our content on,
the online magazine about gourmet and specialty food.

TOP PICK OF THE WEEK: Sprinkles Cupcake Mix

In greater Los Angeles, home to Sprinkles Cupcakes,* there is the usual discussion board controversy. You’ll read everything from they’re “the best there is” to “avoid at all costs.” We only know Sprinkles cupcakes from their mixes. We’ve made every one, and we stand firmly with “the best there is” crowd. Maybe your homemade cupcakes are as good, but they can’t be much better.

*The original store is in Beverly Hills. There are outposts in Chicago, Dallas, Houston, Newport Beach, Phoenix/Scottsdale and Palo Alto, with 16 additional locations on the boards (see the website).

If you’re looking for a better cupcake than what you can buy…if you’re tired of trying recipes, only to find that they’re not what you were hoping for…we hope that your search, like ours, has come to an end. Your new favorite gourmet cake mix purveyor is Candace Nelson, co-founder (with her husband) of Sprinkles Cupcakes. Some day we’ll get to a Sprinkles bakery; until then, we can only judge the cupcakes made from the mixes as A to A+.



The best cupcakes in town are at your house,
with Sprinkles cupcake mixes. Photo by Victoria Pearson | Sprinkles.

We baked up all seven cupcake mixes: Banana, Dark Chocolate, Lemon, Pumpkin, Red Velvet, Spice and Vanilla. There’s also Chocolate Peppermint which, along with Pumpkin, is a seasonal mix flavor.

  • Read the full review to discover our favorites and how to make the best cupcakes in town.
  • Find more of our favorite cupcakes and recipes in THE NIBBLE’s Gourmet Cakes Section.

  • Related Food Videos: For more food videos, check out The Nibble's Food Video Collection.

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