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NEW PRODUCT: Tumai Water

Tumai WaterYour purchase of Tumai Water helps people worldwide who have no safe drinking water.   Tumai Water is bottled at a spring in Alton, West Virginia. But proceeds from its sales help the neediest people all over the world. Tumai means “to hope for” in Swahili. Millions of Swahili speakers in Africa are among the estimated 1.1 to 1.3 billion people on the planet who lack basic clean, safe water. They are forced to drink parasite- and bacteria-polluted water that causes widespread disease and the death of an estimated 4,500 children per day. It’s easy to ignore these statistics in a country that spends $15 billion a year on bottled water, where virtually every citizen has access to a safe municipal water supply. Tumai Water is a new brand that wants to leverage America’s appetite for bottled water to return a portion of sales to projects that bring safe water to those people who so desperately need it. The mission is similar to that of Ethos Water, a spring water brand that is sold at Starbucks cafés throughout the country (it tastes similar to Ethos Water, too). Tumai Water currently lacks such a powerful distribution partner—but they will ship the water to your home or office by the case. If you are planning to buy water to give away at an event, or want to stock the shelves of your store with something that will inspire people who buy bottled water, the message on the bottle is powerful, and will earn you goodwill among those who receive one.
On the one hand, we want people to reduce their carbon footprint by learning to accept their local tap water (which can taste much better with the simple installation of a water filter). On the other hand, we know millions of Americans enjoy bottled water or insist upon the convenience. Let those bottled water purchases do good on this planet. Visit TumaiWater.com.





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