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Archive for October 14, 2007

PRODUCT WATCH: Ghirardelli Gets More Intense

Ghiradelli Mint Bar
Ghiradelli Mint Bar.
  With the dark chocolate category growing 49% from 2003 to 2006, it’s no surprise that popular chocolate producer Ghirardelli has added three new flavors to its Intense Dark line: the romantic-sounding Evening Dream, Midnight Reverie and Mint Bliss chocolate bars. Evening Dream, a 60% cacao bar, is available in limited distribution in specialty stores and at Target. Mint Bliss, also a 60% cacao bar is available nationwide. Midnight Reverie will be available nationwide in January 2008 and has an 86% cacao content. It is targeted to the growing number of fine chocolate buyers who are going deeper into intense cacao. The bars are available for a Suggested Retail Price of $2.99 for 3.5-ounces. For more information, or to order chocolate online, visit Ghirardelli.com.
 

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